For this week’s merch spotlight, we are shining bright on The Used. We had the honor to work on the campaign for their new album, Heartwork. This included: multiple limited edition drops over the course of the pre-order, as well as some bundles that we’re extremely proud of. Just take a look for yourself, they’re so dope! Even more amazing, the album ended up landing at #3 on the current album charts! How crazy is that?
Do you find yourself browsing the top charts as much as I do? No? Well, you should. Apart from being on the Current Album chart, they also were seen on the #2 spot on both, Independent Albums and Current Alternative. Stoked!
While we’re on the topic of this drop being iconic, I thought I’d finish it off with a personal favorite of mine from this campaign. Everything about this drop was so well calculated and creative. Each design was hidden behind a Tarot card, which turned to reveal the item on the day of the launch. Every week was so exciting to see the cards turn over, it was such a fun little mystery game!
Take a look at all the items here!